OCBC competitive edge in Malaysia IB

The majority of Islamic banking customers at OCBC Bank (Malaysia) Berhad (about 78 percent) are non-Muslim. The bank aggressively promotes these products, and takes every opportunity to create better awareness. 9/11 has certainly impacted the bank, and its financing figure is very low. The reluctance of companies to embark on new initiatives, given the economic climate, means rapid growth is difficult to achieve.